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SM2 Techrigy

Social Media Monitoring Tool


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Published 03/05/2009 and rated Ratingstars5 5 out of 5 stars
by AppAppeal Editor
Deadpooled, not active anymore
What can you use the app for?

Techrigy is an online application company that makes the SM2 web application. SM2 is similar to other alert services however this one offers advanced analytical tools to analyze the results. SM2 can be used to analyze trends, regional and demographic differences. Google Alerts is one of the most popular alert services on the internet; it’s a very useful way to make sure that nobody is saying anything bad about your or your company on the internet. SM2 works in a very similar way. If you write on the internet or run a business then it’s a good idea to know what other people are actually saying about you. There are a number of different pieces of software that can do this, however SM2 is one of the better ones. Techrigy has already recorded over 1 billion online conversations. The service recently added real time, up to the minute alerts which make it much easier to use. This is a conversation monitoring tool and while the interface is kept fairly simple it’s capable of a whole lot of analysis if you want it. It can of course get a little confusing, but there’s not really much that can be done about that. Techrigy’s SM2 is capable of keeping up with dozens of mentioned terms every hour and makes it easier to get useful information from this mass of information. While there is a free service available it’s mainly aimed at businesses as the first paid subscription starts at $500/month.

SM2 Techrigy screenshot
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What is the history and popularity of the app?

Techrigy is the creator of SM2 that was founded on 1st June 2006 in New York, USA. SM2 is extremely popular and has received favorable reviews from various sites on the internet, including techcrunch. It’s been described as being Google Alerts on Steroids.

What are the differences to other apps?

SM2 is capable of a lot more than many of the other similar services. This is a full featured application which can not only be used to gather data but also to analyze it. Many other services are fine when using small sites that are only mentioned a few times a day. However if you have a very popular site that’s mentioned dozens of times per hour then you will need a more capable tool. SM2 is able to not only gather all of this information but also to select and draw out the relevant information that you can use.

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How does the web app look and feel to use?

Logging into the application is very easy; you will need to use the email address and password that you chose when you registered. There’s also an option to remember you on the computer so you don’t have to keep on signing in. A sample profile will appear in your list, it’s a good idea to look through this so that you get an idea about how it works. It might seem complicated at first; however that’s because the application is extremely powerful. Creating your own profile is easy and you shouldn’t really have any problems. The interface is as simple as it can possibly be for such a complicated application. You are walked through many of the steps to do various things which does make things easier.

How does the registration process work?

To sign up you first need to click the large “Sign up now” button on the main page. This takes you to a log in/sign up form. The second box is where you need to sign up, just enter your email address, and then enter a password twice. Check the box to show that you accept the terms and conditions and then click the button. Your account will be created, however you cannot use it until you check your email and click the activation link which can take a few minutes to come through. Once you click the link you will be taken to another form requesting information, if you don’t want to fill this out then click the “Just take me to the login” link at the bottom, don’t worry it’s really small!

What does it cost to use the application?

There is a free version of the service known as Freemium, however the paid subscriptions start at around $500 per month.

Who would you recommend the application to?

SM2 has a lot of advanced features and so it’s best for businesses or people with very popular websites. Most normal people will be ok with the other services. If you need advanced analytical tools then SM2 from techrigy is the tool for you.

  • Set up alerts to monitor search terms
  • Free version for five search phrases
  • Paid version supports more search terms
  • Powerful statistics make analysis easier


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